[ Up ] [ The Collections ] [ The Themes ]

Why is Advertising Important?

Ad Council
D'Arcy
Woodward

Introduction

There are few collections of advertisements available to the public in the U.S. The University of Illinois owns three different collections totaling over 5 million advertisements. These collections document commercial messages and more than 100 years of consumer culture in America. This section of the web exhibit provides information about the specific collections and highlights some of the advertisements they contain.

The Collections

Ad Council

D'Arcy Collection

Woodward Collection

Visiting

Communications Library--Look here for information about the library.

University Archives--You can find additional information about the Archives here.