Title<\/strong>:\u00a0The Chronicle of Philanthropy<\/em><\/p>\n ISSN<\/strong>: 1040-676X (Print) and 1943-3980 (Online)1<\/sup><\/p>\n Website<\/strong>:\u00a0The Chronicle of Philanthropy<\/em> Home<\/a><\/p>\n Purpose, objective, or mission<\/strong>: Per their website, \u201cFrom deeply reported stories on the big ideas that shape the work of charities and foundations to the practical guidance in our online resource center, only the Chronicle of Philanthropy provides nonprofit professionals, foundation executives, board members, and others with the indispensable information and practical advice they need to help them change the world.\u201d2<\/sup><\/p>\n \u201cOur news and opinion pages fuel the national conversation about the role nonprofits play in society. The Chronicle\u2019s special reports, benchmarking data, and popular webinars are essential information for nonprofit professionals.3<\/sup><\/p>\n Target audience<\/strong>: Nonprofit professionals, foundation executives, board members, etc.4<\/sup><\/p>\n Publisher<\/strong>: Chronicle of Higher Education, Inc.5<\/sup><\/p>\n Peer reviewed<\/strong>? No.<\/p>\n Type<\/strong>: Civilian publication.<\/p>\n Medium<\/strong>: Print and online.6<\/sup><\/p>\n Content<\/strong>: News stories, opinion pieces, tips and advice, people and awards.7<\/sup><\/p>\n Frequency of publication<\/strong>: The print edition is published twelve times a year, while the website is updated daily.8<\/sup><\/p>\n Location of submission guidelines<\/strong>:\u00a0Contact Us<\/a><\/p>\n Types of contributions accepted<\/strong>: \u201cThe Chronicle of Philanthropy<\/i> welcomes news pitches that pertain to nonprofit organizations and foundations.\u201d9<\/sup><\/p>\n What Kinds of News Stories Do We Prefer?<\/p>\n Submission and review process<\/strong>: \u201cSend pitches to either one reporter or one editor or, if you\u2019re not sure, copy no more than two staff members on one message. BCC\u2019ing or sending separate emails to multiple people can lead to confusion and will likely delay our response.\u201d11<\/sup><\/p>\n \u201cUse your email\u2019s subject line to state your purpose: \u201cStory idea about a successful billion-dollar capital campaign,\u201d for instance. Avoid being cute (\u201cYou\u2019ll never guess what WE did!\u201d) or vague (\u201cPress release from Such-and-Such Organization\u201d). We\u2019re eager to hear your news, but we\u2019re pressed for time, and these types of subject lines make it more likely your pitch will be deleted without being opened.\u201d12<\/sup><\/p>\n Editorial tone<\/strong>: Official and straightforward.<\/p>\n Style guide used<\/strong>: None specified.<\/p>\n This publication provides the potential for publishing to an audience interested in fundraising techniques, strategic planning and budgeting, and community work with nonprofits. Writing to this audience could help promote the LIS field to potential investors and community partners.<\/p>\n Publication circulation<\/strong>: Philanthropy.com has 257,000+ unique monthly visitors online, the newsletter has 160,000+ recipients each week, there are 20,000+ paying subscribers representing the most loyal audience in the nonprofit world.13<\/sup><\/p>\n Audience location<\/strong>:\u00a0The Chronicle<\/em>\u00a0writes primarily for a national audience though their reach extends across the globe. All articles are written in English.<\/p>\n Reader characteristics<\/strong>: \u201cDecision makers at four in five of the largest and most influential charitable organizations in America read the Chronicle to advance their missions.\u201d14<\/sup><\/p>\n 75% of the top 400 American fundraising charities and 90% of the 50 largest private foundations are premium readers. 51% of individual subscribers at fundraising nonprofits and 84% of individual subscribers at private foundations are executive leaders, 49% of individual subscribers at fundraising nonprofits work in development or fundraising.\u201d15<\/sup><\/p>\n \u201c84% of readers consider\u00a0The Chronicle of Philanthropy<\/em>\u00a0essential to their understanding of the nonprofit sector and philanthropic world. 72% use the information in\u00a0The Chronicle<\/em> to make a decision.\u201d16<\/sup><\/p>\n Knowledge of LIS subject matter<\/strong>: The majority of the subject matter does not deal with LIS information. While it is better that LIS jargon is not used, the information that any LIS writer wished to share with the readers of this publication would be common between both LIS and philanthropy readers.<\/p>\n It is obvious from recently published articles that all writings presented to the editors of this publication should have a forward spin on them. Articles should focus on the needs or interests of the reader. An article on black men in nonprofit organizations\u2014<\/span>or lack thereof\u2014<\/span>not only gives numbers and explains why there are fewer in this demographic working non-profit, but also discusses solutions. Any LIS related article must look at the LIS world from the eyes of that world\u2019s grant writers and fundraisers.<\/p>\n Last updated<\/b>: November 27, 2020<\/p>\n Publication analysis About the publication Title:\u00a0The Chronicle of Philanthropy ISSN: 1040-676X (Print) and 1943-3980 (Online)1 Website:\u00a0The Chronicle of Philanthropy Home Purpose, objective, or mission: Per their website, \u201cFrom deeply reported stories on the big ideas that shape the work of charities and foundations to the practical guidance in our online resource center, only the Chronicle […]<\/p>\n","protected":false},"author":772,"featured_media":0,"parent":2017,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2684","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/users\/772"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/comments?post=2684"}],"version-history":[{"count":4,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2684\/revisions"}],"predecessor-version":[{"id":3335,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2684\/revisions\/3335"}],"up":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2017"}],"wp:attachment":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/media?parent=2684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}About the publication\u2019s submission guidelines<\/h3>\n
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Conclusion: Evaluation of publication\u2019s potential for LIS authors<\/h3>\n
Audience analysis<\/h2>\n
\nAbout the publication\u2019s readers<\/h3>\n
Conclusion: Analysis of reader characteristics and their potential impact on authors<\/h3>\n
\nReferences<\/h4>\n
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