Title<\/b>:\u00a0Inside Higher Ed\u00a0<\/i><\/p>\n
ISSN<\/b>: N\/A<\/p>\n
Website<\/b>:\u00a0Inside Higher Ed<\/em> Homepage<\/a><\/p>\n Purpose, objective, or mission<\/b>:\u00a0 \u201cDelivering independent news and analysis that informs the world about higher education, while providing essential tools and services to help organizations and professionals be more effective.\u201d1<\/sup><\/p>\n Target audience<\/b>: \u201c. . . all of higher education \u2014 individuals, institutions, corporations and nonprofits. . . .\u201d2<\/sup><\/p>\n Publisher<\/b>: Inside Higher Ed Inc.3<\/sup><\/p>\n Peer reviewed<\/b>? No.<\/p>\n Type<\/b>: Civilian publication.<\/p>\n Medium<\/b>: Online.<\/p>\n Content<\/b>: News articles, recommendations and advice columns focused on topics and issues in higher education. The website also features job postings and career advice columns.<\/p>\n Frequency of publication<\/b>: Content is added to the website frequently.<\/p>\n Location of submission guidelines<\/b>: General Guidelines for Submissions to Inside Higher Ed<\/em><\/a><\/p>\n Types of contributions accepted<\/b>: Submissions for the Views, Letters to the editor, and Careers sections are accepted.<\/p>\n Submission and review process<\/b>: All submissions should be between 1,000 and 1,500 words. Articles and proposals for pieces should be sent to editor [at] insidehighered.com, letters to the editor should be sent to letters [at] insidehighered.com and all submissions should be sent as an attachment with \u201cthe author\u2019s name, title, organizational affiliation and contact information on that attachment.\u201d4<\/sup>\u00a0Only pieces that have not been published in other online or print publications will be accepted (personal blogs excluded). Additionally, footnotes are not published and authors should instead link to their sources of information within their pieces. It can take up to two weeks for editors to review the submission and discuss among themselves; after that period, editors will inform the submitter of their decision to publish the piece or not.<\/p>\n Views are articles \u201cthat have a strong point of view and that give our readers recommendations for new policies, strategies, actions or ways of thinking about issues in higher education.\u201d5<\/sup>\u00a0Authors are encouraged to submit pieces that cover new topics, dispute the current way of thinking, and debunk myths.6<\/sup><\/p>\n Articles in the Career section should be focused on giving advice to faculty and staff at higher education institutions, as well as graduate students. \u201cTopics include searching for a job, managing and reporting to others, publishing, the graduate school experience, and other subjects related to careers in higher education.\u201d7<\/sup>\u00a0Inside Higher Ed\u00a0<\/i>is also interested in pieces with a focus on teaching and working with students virtually or in person.<\/p>\n Letters to the editor should be used to respectfully challenge the views or opinions that were included in an article published on\u00a0Inside Higher Ed\u2019s\u00a0<\/i>website. The letter should also refer back to the article being challenged. \u201cWe will aim to publish letters that add to the debate on an issue and say something different from what\u2019s been said to date. A letter that simply repeats the points made by previously [sic] letters may not be printed.\u201d8<\/sup><\/p>\n Editorial tone<\/b>: There are no guidelines listed, however,\u00a0Inside Higher Ed\u00a0<\/i>states that the readers enjoy the publication because of the independent voice, and \u201c. . . thoughtful and substantive analysis on the pressing issues facing higher education today.\u201d9<\/sup><\/p>\n Style guide used<\/b>: A style guide could not be located.<\/p>\n A search of the term \u201clibrary<\/a>\u201d on the site only returned a few results directly related to academic libraries. Authors could capitalize on this gap and bring more exposure to issues, news, and careers within academic libraries at higher education institutions. Timely examples include discussion of the shift from in-person to virtual library services, how the COVID-19 pandemic is affecting the author\u2019s library (funding, staffing, services offered, etc.), or unconventional services being offered by academic libraries.<\/p>\n Additionally, graduate students can gain publication experience by submitting pieces to the Careers section that give graduate school advice, whether LIS specific or general.<\/p>\n Publication circulation<\/b>: On a monthly basis,\u00a0Inside Higher Ed\u2019s\u00a0<\/i>website sees 3.67 million unique visitors and a total of 7.5 million visitors.10<\/sup>\u00a0Inside Higher Ed\u2019s Daily News Update\u00a0<\/i>is a daily email to subscribers that includes news, opinions, and jobs.11<\/sup>\u00a0There are 175,000 subscribers to the\u00a0Daily News Update\u00a0<\/i>and 41% of subscribers read the\u00a0Daily News Update\u00a0<\/i>every day.12<\/sup>\u00a078% of these subscribers also read\u00a0Inside Higher Ed\u00a0<\/i>at least once each week.<\/p>\n Audience location and language or cultural considerations<\/b>:\u00a0Inside Higher Ed\u00a0<\/i>reports that 80% of readers are domestic and 20% are international.13<\/sup><\/p>\n Reader characteristics<\/b>: Readers of\u00a0Inside Higher Ed\u00a0<\/i>are educated individuals with decision making and\/or purchasing power at their institutions: \u201c88% of our administrative and faculty readers have purchasing influence; 64% of readers with budgetary influence are directly responsible for making the ultimate purchase decision; 66% of our higher ed readers are administrators and 29% are in faculty, teaching or research positions; 83% of our readers have a master\u2019s degree of [sic] higher. 37% have a doctorate.\u201d14<\/sup><\/p>\n Readers\u2019 knowledge of LIS subject matter<\/b>: While readers of\u00a0Inside Higher Ed<\/i>\u00a0are very familiar with higher education, and therefore probably with academic libraries, readers will most likely not be familiar with LIS topics or jargon.<\/p>\n Publishing in\u00a0Inside Higher Ed\u00a0<\/em>gives authors the opportunity to capitalize on the lack of articles on academic libraries and gain experience publishing in a well-read civilian publication.<\/p>\n Last updated:<\/strong>\u00a0October 31, 2020<\/p>\n Publication analysis About the publication Title:\u00a0Inside Higher Ed\u00a0 ISSN: N\/A Website:\u00a0Inside Higher Ed Homepage Purpose, objective, or mission:\u00a0 \u201cDelivering independent news and analysis that informs the world about higher education, while providing essential tools and services to help organizations and professionals be more effective.\u201d1 Target audience: \u201c. . . all of higher education \u2014 individuals, […]<\/p>\n","protected":false},"author":772,"featured_media":0,"parent":2017,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2628","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/users\/772"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/comments?post=2628"}],"version-history":[{"count":4,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2628\/revisions"}],"predecessor-version":[{"id":3360,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2628\/revisions\/3360"}],"up":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2017"}],"wp:attachment":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/media?parent=2628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}About the publication\u2019s submission guidelines<\/b><\/h3>\n
Conclusion: Evaluation of the publication\u2019s potential for LIS authors<\/b><\/h3>\n
Audience analysis<\/h2>\n
\nAbout the publication\u2019s readers<\/b><\/h3>\n
Conclusion: Analysis of reader characteristics and their potential impact on authors\u00a0<\/b><\/h3>\n
\nReferences<\/h4>\n
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