Title:<\/strong>\u00a0GOOD ISSN<\/strong>: Print: 1935-1488 (Ceased), Online: N\/A1<\/sup><\/p>\n Website:<\/strong>\u00a0GOOD<\/em> Homepage<\/a><\/p>\n Purpose, objective, or mission: \u201c<\/strong>We are GOOD & Upworthy\u2014a social impact company with a mass audience. We believe your purpose should be contagious. We work with brands and communities to create participatory campaigns and shareable stories that drive powerful results across business and society. Since 2006, we\u2019ve been on a mission to help people and organizations be a force for good, together.\u201d2<\/sup><\/p>\n Target audience:\u00a0<\/strong>People who want to make a difference in the world.<\/p>\n Publisher:<\/strong> GOOD Worldwide, LLC.3<\/sup><\/p>\n Peer reviewed?<\/strong>\u00a0No.4<\/sup><\/p>\n Type:<\/strong>\u00a0Civilian publication.<\/p>\n Medium:<\/strong>\u00a0Website and e-Newsletter. GOOD used to print a quarterly magazine but that has ceased, no information on the print publication could be found as of November 27, 2020.<\/p>\n Content:<\/strong>\u00a0Current events; national and international news; political pieces; profiles of activists, community projects and organizations; fundraising campaigns; initiatives for change; social justice; and technology updates and uses.\u00a0GOOD<\/em>\u00a0runs many articles about libraries in various sections of the publication. Potential authors can search the site for \u201clibraries\u201d and find hundreds of examples.<\/p>\n Frequency of publication:<\/strong>\u00a0Website updated frequently, the e-newsletter,\u00a0The Daily Good<\/em>, is emailed daily.5<\/sup><\/p>\n Location of submission guidelines:\u00a0<\/strong>As of November 27, 2020, the links to the submission guidelines are no longer active.\u00a0 Within the website, clicking the \u201cFAQ\u201d and \u201cNewsletter\u201d links sometimes found at the bottom yielded error messages. Performing a website and Google search yielded no results.<\/p>\n Types of contributions accepted: <\/strong>\u201cWe are not hiring. But we are always on the lookout for new talent, email your resume to jobs@goodinc.com.\u201d and \u201cSay hello. Email us at howdy@goodinc.com\u201d6<\/sup><\/p>\n Submission and review process:<\/strong>\u00a0None could be located. From the main menu clicking \u201cSubmit a Tip\u201d and \u201cContact Us\u201d take the user to the contact page as described above.<\/p>\n Editorial tone:<\/strong>\u00a0Smart, hip, media\/tech-savvy, polished writing.<\/p>\n Style guide used:<\/strong>\u00a0None referenced.<\/p>\n GOOD<\/em>\u2018s audience is one that would appreciate writing about LIS activities, projects, initiatives, technologies, etc. Examples include an article regarding\u00a0crowd-sourced design initiatives in the Los Angeles Library system<\/a>, and\u00a0\u00a0the future of public libraries<\/a>.<\/p>\n <\/p>\n Publication circulation:\u00a0<\/strong>100 Million Monthly Audience.7<\/sup><\/p>\n Audience location and language or cultural considerations:\u00a0<\/strong>GOOD<\/em>\u00a0has a global audience, though seventy percent of readers are based in the United States. Content is written in English.\u00a07<\/sup><\/p>\n Reader characteristics:\u00a0<\/strong>According to the 2016 media kit,\u00a0GOOD<\/em>\u2018s audience is sixty-three percent female and thirty-seven percent male. Most readers have a four-year college degree and are under the age of thirty-five. Readers are cultured, well read, technologically savvy, and care about social and environmental issues.8<\/sup>\u00a0(*Note: As of December 5, 2020, the link to the 2016 Media Kit is no longer active)<\/p>\n Knowledge of LIS subject matter:<\/strong>\u00a0The group is not made of LIS professionals, but as they are social activists, community organizers, and tech savvy, they will most likely respond favorably to LIS-related articles, particularly concerning support for libraries, LIS initiatives, and technology. As is generally best with civilian publications, keep the jargon to a minimum.<\/p>\n GOOD<\/em>\u00a0has a built-in, excellent audience for LIS articles, opinion pieces, and profiles. Readers are people shaping the communities we live in, who would want to know how they can help or better understand what\u2019s going on in the LIS community, and how they can be a part of the bigger picture.<\/p>\n Last updated:\u00a0<\/strong>December 5, 2020<\/p>\n Publication analysis About the publication Title:\u00a0GOOD ISSN: Print: 1935-1488 (Ceased), Online: N\/A1 Website:\u00a0GOOD Homepage Purpose, objective, or mission: \u201cWe are GOOD & Upworthy\u2014a social impact company with a mass audience. We believe your purpose should be contagious. We work with brands and communities to create participatory campaigns and shareable stories that drive powerful results across […]<\/p>\n","protected":false},"author":772,"featured_media":0,"parent":2017,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2615","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/users\/772"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/comments?post=2615"}],"version-history":[{"count":8,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2615\/revisions"}],"predecessor-version":[{"id":3365,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2615\/revisions\/3365"}],"up":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2017"}],"wp:attachment":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/media?parent=2615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n<\/em><\/p>\nAbout the publication\u2019s submission guidelines<\/h3>\n
Conclusion: Evaluation of publication\u2019s potential for LIS authors<\/h3>\n
Audience analysis<\/h2>\n
\nAbout the publication\u2019s readers<\/h3>\n
Conclusion: Analysis of reader characteristics and their potential impact on authors<\/h3>\n
\nReferences<\/h4>\n
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