Title:<\/strong>\u00a0MLAConnect<\/em><\/p>\n ISSN<\/strong>: N\/A<\/p>\n Website:<\/strong> MLAConnect<\/em> Homepage<\/a><\/p>\n Purpose, objective, or mission:<\/strong>\u00a0\u201cMLAConnect<\/em> is MLA\u2019s online newsletter, featuring the latest resources, professional advice, and association news.\u201d1<\/sup><\/p>\n Target audience:<\/strong>\u00a0Members of the Medical Library Association (MLA).2<\/sup><\/p>\n Publisher:<\/strong>\u00a0Medical Library Association (MLA)3<\/sup><\/p>\n Peer reviewed?<\/strong>\u00a0No.4<\/sup><\/p>\n Type:<\/strong>\u00a0LIS professional newsletter.5<\/sup><\/p>\n Medium:<\/strong>\u00a0Online. The print\u00a0MLA News\u00a0<\/em>publication transitioned to the new all-digital format in 2017.6<\/sup><\/p>\n Content:<\/strong>\u00a0Professional notices of importance to the membership, articles of practical matters of interest, letters to the editor, classifieds, etc.7<\/sup><\/p>\n Frequency of publication:<\/strong>\u00a0Continuously.8<\/sup><\/p>\n Location of submission guidelines:<\/strong> Article Submission<\/a><\/p>\n Types of contributions accepted:<\/strong>\u00a0Submissions must be emailed to the editor. Any timely newsworthy piece that would be of interest to the membership including letters to the editor and reviews of conferences. Authors should take care to avoid content that overlaps with the subject areas of regular column writers listed on the\u00a0editorial team.9<\/sup><\/p>\n Submission and review process:<\/strong>\u00a0Articles no more than 700 words, no more than 5 references allowed. All submissions subject to editing and abridgement. Submissions required 6 weeks in advance of publication.10<\/sup><\/p>\n Editorial tone:<\/strong>\u00a0Informational.11<\/sup><\/p>\n Style guide used:<\/strong>\u00a0The publication uses its own\u00a0MLA Style Manual<\/a>.12<\/sup><\/p>\n Writers with expertise in the medical library field and interest in reaching the members of this organization would find this publication a good place to submit work.<\/p>\n <\/p>\n Publication circulation:<\/strong>\u00a0Most articles are restricted to MLA members.13<\/sup>\u00a0The most recent media kit places membership at over 3,000.14<\/sup><\/p>\n Audience location and language or cultural considerations:<\/strong>\u00a0Most readers are located in the US,\u00a0but articles should remain culturally neutral in consideration of possible international audiences.15<\/sup><\/p>\n Reader characteristics:<\/strong>\u00a0MLA member and readers are generally hoping to connect with colleagues and expand their professional skills and knowledge.16<\/sup>\u00a0Readers work in a variety of medical organizations, but share an interest in their association\u2019s mission to promote excellence in health sciences librarianship.17<\/sup>\u00a0They will likely have a specific interest in their field, their medical specialty, with less interest in general LIS topics.18<\/sup><\/p>\n Knowledge of LIS subject matter:<\/strong>\u00a0Most readers will have a familiarity with LIS subject matter but may not have a MLIS degree.19<\/sup><\/p>\n Authors considering submitting work to this publication will be best served by reviewing the past issues of the publication and remembering that readers are expecting to learn how to better perform and understand their work. While\u00a0MLAConnect<\/em>\u00a0is\u00a0not a peer-reviewed journal, readers are articles that represent the forefront of new developments in the field.<\/p>\n Last updated:<\/strong>\u00a0June 29, 2019<\/p>\n Publication analysis About the publication Title:\u00a0MLAConnect ISSN: N\/A Website: MLAConnect Homepage Purpose, objective, or mission:\u00a0\u201cMLAConnect is MLA\u2019s online newsletter, featuring the latest resources, professional advice, and association news.\u201d1 Target audience:\u00a0Members of the Medical Library Association (MLA).2 Publisher:\u00a0Medical Library Association (MLA)3 Peer reviewed?\u00a0No.4 Type:\u00a0LIS professional newsletter.5 Medium:\u00a0Online. The print\u00a0MLA News\u00a0publication transitioned to the new all-digital format […]<\/p>\n","protected":false},"author":772,"featured_media":0,"parent":2015,"menu_order":14,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2505","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/users\/772"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/comments?post=2505"}],"version-history":[{"count":7,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2505\/revisions"}],"predecessor-version":[{"id":3275,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2505\/revisions\/3275"}],"up":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/pages\/2015"}],"wp:attachment":[{"href":"https:\/\/wordpress.library.illinois.edu\/infosci\/wp-json\/wp\/v2\/media?parent=2505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}About the publication\u2019s submission guidelines<\/h3>\n
Conclusion: Evaluation of publication\u2019s potential for LIS authors<\/h3>\n
Audience analysis<\/h2>\n
\nAbout the publication\u2019s readers<\/h3>\n
Conclusion: Analysis of reader characteristics and their potential impact on authors<\/h3>\n
\nReferences<\/h4>\n
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