{"id":9255,"date":"2017-06-08T00:00:00","date_gmt":"2017-06-08T00:00:00","guid":{"rendered":"http:\/\/wordpress-dev.library.illinois.edu\/funkaces\/17_06\/"},"modified":"2018-02-25T00:01:23","modified_gmt":"2018-02-25T00:01:23","slug":"17_06","status":"publish","type":"post","link":"https:\/\/wordpress.library.illinois.edu\/funkaces\/17_06\/","title":{"rendered":"ACDC News &#8211; Issue 17-06"},"content":{"rendered":"<div id=\"wrapper\"><\/div>\n<div class=\"fixed\">\n<h3><strong> Career advice on getting dirty <\/strong><\/h3>\n<p>\u201cIf you don\u2019t get dirty, you haven\u2019t done your job.\u201d That advice from respected art director Tom Sizemore of <em> The Furrow <\/em> magazine prompted Christy Lee of Cee Lee Communications to share it recently with readers of the American Agricultural Editors\u2019 Association newsletter, <em> AAEA ByLine. <\/em><\/p>\n<p>\u201c\u2026often, the best shots come from getting uncomfortable. From going where we\u2019d rather not go. And from emerging covered with mud, dirt and, ahem, manure.\u00a0 The more I think about it, the more this advice can be carried over to so many aspects of the agricultural communications industry.\u201d<\/p>\n<p>You can read the article <a href=\"http:\/\/www.ageditors.com\/byline\/index.php\/career-advice-if-you-dont-get-dirty-you-havent-done-your-job\"> here <\/a> .<\/p>\n<hr \/>\n<h3><strong> Cultivating uncertainty in science reporting. <\/strong><\/h3>\n<p>Yes, you read that correctly. It\u2019s the title of a recent article from the Knight Center for Environmental Journalism at Michigan State University. Conference panelist Janet Raloff asked, \u201cHow can we work with journalists to express [the uncertainty of science] when people are always looking for certainty?\u201d She suggested that \u201cthe onus is on journalists not to give readers the false sense that something is black and white, true or false. It is our job as journalists, generally, to cultivate uncertainty. \u2026 Readers don\u2019t like that. Neither do editors. Too bad. That\u2019s what the world is like.\u201d<\/p>\n<p>You can read the article <a href=\"http:\/\/j-school.jrn.msu.edu\/kc\/2016\/09\/28\/cultivating-uncertainty-through-science-reporting\"> here <\/a> .<\/p>\n<hr \/>\n<h3><strong> Six new research articles in JAC <\/strong><\/h3>\n<p>The first 2017 issue of the <em> Journal of Applied Communications <\/em> features six reports of new communications research related to various sectors and aspects of agriculture.<\/p>\n<ul>\n<li>\u201cPoultry production messaging in two national-circulation newspapers\u201d by Leslie D. Edgar, Donald M. Johnson, and Stuart Estes<\/li>\n<li>\u201cWater use in Florida: examining perceptions of water use based on visual images\u201d by Joshua M. Epstein, Lisa K. Lundy, and Alexa J. Lamm<\/li>\n<li>\u201cPoultry production messaging: frames and emergent themes in three national newspapers, 1994-2014\u201d by Stuart Estes, Leslie D. Edgar, and Donald M. Johnson<\/li>\n<li>\u201cCommunity-based grazing marketing: barriers and benefits related to the adoption of best management practices in grazing systems\u201d by Audrey E. H. King, Lauri M. Baker, and Peter J. Tomlinson<\/li>\n<li>\u201cA case study of using metacognitive reflections to enhance writing skills and strategies in an agricultural media writing course\u201d by Tobin Redwine, Holli R. Leggette, and Brooke Prather<\/li>\n<li>\u201cExploring perspectives of students studying communication toward media access and use: a Q methodological study\u201d by Angel Riggs, Diane Montgomery, and Cindy Blackwell<\/li>\n<\/ul>\n<p>You can read them <a href=\"http:\/\/newprairiepress.org\/jac\/vol101\/iss1\/\">here<\/a> .<\/p>\n<hr \/>\n<h3><strong> \u201cSpillover\u201d effects of ICT \u2013 agriculture lagging? <\/strong><\/h3>\n<p>Extensive research on the effects of new information and communication technologies has documented positive effects on productivity. However, a 2016 article in the journal, <em> Economics of Innovation and New Technology, <\/em> explored \u201cspillover\u201d effects in Canada.<\/p>\n<p>Analysis (1981-2008) by researcher Saeed Moshiri showed that ICT had a positive impact on labor productivity. However, effects varied significantly across provinces, industries and time.<\/p>\n<p>\u201cSpecifically, while provinces with higher shares of manufacturing and services in their GDB have reaped the benefits of ICT investment, other provinces primarily dependent on natural resources and agriculture are lagging behind. The industry-level analysis also reveals that manufacturing and services industries have benefited from ICT investment much more than primary sector industries.\u201d<\/p>\n<p>You can read the abstract of this article <a href=\"http:\/\/www.tandfonline.com\/doi\/abs\/10.1080\/10438599.2016.1159864?journalcode=gein20\"> here <\/a> . Check with us at <a href=\"mailto:docctr@library.illinois.edu\"> docctr@library.illinois.edu <\/a> for help in gaining full-text access.<\/p>\n<hr \/>\n<h3><strong> Drone governance in 79 African, Caribbean, and Pacific countries <\/strong><\/h3>\n<p>This recent addition to the ACDC collection was published as a working paper in October 2016 by the Technical Centre for Agricultural and Rural Cooperation (CTA).\u00a0 It may hold special interest for rural communicators and others in terms of policies, laws, and regulations about (a) permission to conduct aerial work and (b) respecting privacy and property.<\/p>\n<p>Only 15 (19 percent) of the 79 countries had rules or regulations specific to operation of unmanned aerial vehicles (UAVs). Six other countries had announced soon-to-be-drafted legislation. The other 58 countries (73 percent) had neither dedicated rules nor pending legislative action regarding UAVs. The existing drone rules varied in content, documentation, and formats in the absence of an international standard.<\/p>\n<p>You can read the report <a href=\"https:\/\/publications.cta.int\/media\/publications\/downloads\/1971_PDF.pdf\"> here <\/a> .<\/p>\n<hr \/>\n<h3><strong> Recent book on communication scarcity in agriculture <\/strong><\/h3>\n<p>A new book, <em> The communication scarcity in agriculture, <\/em> offers a timely review and roadmap. In it, authors Jessica Eise and Whitney Hodde are not talking about lack of agricultural coverage by media.\u00a0 Instead, their \u201ccommunication scarcity\u201d refers to what gets shared (or doesn\u2019t get shared) among key stakeholders in food and agriculture: consumers, policymakers, researchers, agribusiness, and farmers.<\/p>\n<p>Introductory chapters present case examples \u2013 \u201ca stark, no-nonsense picture of today\u2019s agricultural conversation in its entirety.\u201d Part 2 features viewpoints and outlooks of guest voices from these stakeholder groups. Authors close by emphasizing the importance of communication and the strengths in diversity of perspectives. They suggest two communication tools for dealing with it: (1) finding common ground and (2) finding areas for compromise in these complex matters of food and agriculture.<\/p>\n<p>You can read the publisher\u2019s abstract and description <a href=\"https:\/\/www.routledge.com\/The-Communication-Scarcity-in-Agriculture\/Eise-Hodde\/p\/book\/9781315625201\"> here <\/a> . Check with us at <a href=\"mailto:docctr@illinois.edu\"> docctr@illinois.edu <\/a> for help in gaining access to full text.<\/p>\n<hr \/>\n<h3><strong> Communicator activities approaching <\/strong><\/h3>\n<p>June 13-16, 2017<br \/>\n\u201cReNEWal ORLEANS\u201d Annual conference of the Association for Communication Excellence (ACE) in New Orleans, Louisiana. Information: <a href=\"http:\/\/conferences.k-state.edu\/ace2017\"> http:\/\/conferences.k-state.edu\/ace2017 <\/a><\/p>\n<p>June 20-22, 2017<br \/>\n\u201cSetting the gold standard in agricultural public relations.\u201d Annual meeting of the Agricultural Relations Council in Sacramento, California.<br \/>\nInformation:<a href=\"https:\/\/www.agrelationscouncil.org\/events\/\"> https:\/\/www.agrelationscouncil.org\/events\/<\/a><\/p>\n<p>July 22-26, 2017<br \/>\n\u201cSummit on the summit.\u201d\u00a0 Agricultural Media Summit near Salt Lake City, Utah. Joint meeting of the American Agricultural Editors\u2019 Association, Livestock Publications Council, and the Connectiv Agri-Media Committee. Also site of the national meeting of Agricultural Communicators of Tomorrow.<br \/>\nInformation: <a href=\"http:\/\/agmediasummit.com\/\"> http:\/\/agmediasummit.com\/ <\/a><\/p>\n<hr \/>\n<h3><strong> Expert agricultural reporting <\/strong><\/h3>\n<p>Thanks to sharp-eyed Fred Myers for sharing an example of skilled equine reporting.\u00a0 It seems a fitting close to this issue of ACDC News.<\/p>\n<p>He reported that AOL filled the screen with this headline several minutes after the running of the Kentucky Derby on May 6:<br \/>\n&#8220;Horse Wins 143rd Running of the Kentucky Derby &#8212; After a rainy day in Churchill Downs, one horse emerged victorious after completing the race in just over two minutes.&#8221;<br \/>\nPondering that insightful news, Fred observed that \u201ctoday&#8217;s journalism may not be informative but it sure is entertaining.\u201d Maybe an ostrich \u2013 or two horses \u2013 will win next year.<\/p>\n<hr \/>\n<h3><strong> Best wishes and good searching <\/strong><\/h3>\n<p>Please pass along your reactions, suggestions and ideas. Feel free to invite our help as you search for information. Don&#8217;t forget to follow us on Twitter <a href=\"https:\/\/twitter.com\/ACDCUIUC\"> @ACDCUIUC <\/a> . And please suggest (or send) agricultural communications documents we might add to this unique and valuable collection. We welcome them in hard copy (sent to Ag Comm Documentation Center, Room 510, 1101 S. Goodwin Avenue, Urbana, IL 61801) or in electronic format sent to <a href=\"mailto:docctr@library.illinois.edu\"> docctr@library.illinois.edu <\/a><\/p>\n<\/div>\n<p id=\"timestamp\" class=\"hidden\">2017-06-8<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Career advice on getting dirty \u201cIf you don\u2019t get dirty, you haven\u2019t done your job.\u201d That advice from respected art director Tom Sizemore of The Furrow magazine prompted Christy Lee of Cee Lee Communications to share it recently with readers of the American Agricultural Editors\u2019 Association newsletter, AAEA ByLine. \u201c\u2026often, the best shots come from [&hellip;]<\/p>\n","protected":false},"author":71,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-9255","post","type-post","status-publish","format-standard","hentry","category-acdc_news"],"acf":[],"_links":{"self":[{"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/posts\/9255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/users\/71"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/comments?post=9255"}],"version-history":[{"count":6,"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/posts\/9255\/revisions"}],"predecessor-version":[{"id":11102,"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/posts\/9255\/revisions\/11102"}],"wp:attachment":[{"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/media?parent=9255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/categories?post=9255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordpress.library.illinois.edu\/funkaces\/wp-json\/wp\/v2\/tags?post=9255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}