May 14, 2009
The University Library is renowned worldwide for the depth and breadth of its collections, the expertise of its faculty and staff, its innovative services, and its leadership in the development and use of new information technologies. The Library’s Strategic Communications and Marketing Committee (SCMC) has begun a broad three-year public communications initiative to promote greater awareness of and engagement with the Library’s exceptional collections, services, initiatives, and staff among our diverse user communities. The phrase, “Uncover and Discover,” is this year’s motto to help convey the message that the Library and its collections are the gateway to new discoveries. We have added this motto to the Library’s gateway page and ask that you consider adding it to your unit websites, email signatures, and event publications when promoting your individual programs and collections.
The “Uncover and Discover” theme will also be the focus for second-round Library marketing grant proposals which must be submitted to the SCMC by May 29, 2009. Further details on these marketing grant guidelines will be made available on May 1 st. Questions related to these grants or the use of the “Uncover and Discover” theme can be directed to the Library’s Strategic Communications and Marketing Committee (SCMC) via Scott Schwartz (firstname.lastname@example.org).