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510 Funk ACES Library
1101 S. Goodwin Ave.
Urbana, IL 61801
Aug 25, 2011
What "local" means to radio listeners - and how they value it. Researchers Gayane Torosyan and Charles Munro found good news for local, terrestrial radio in their recently reported research among U.S. listeners. Using focus groups and a national online listener survey, they shed light on the concept of "local" and on where local radio fits into the changing media landscape. Among the findings reported in this article in the Journal of Radio and Audio Media:
View the abstract here.
Check with us at firstname.lastname@example.org for help in gaining full-text access.
"China gives press more freedom - for food safety." An Associated Press news report we have added to the ACDC collection explains that "China's usually strict censors are allowing the press more latitude to help it monitor a food industry long riddled with problems." Reporter Alexa Olesen described the shift as leadership response to the scope of China's food safety problem and a recognition that government inspectors alone are not going to be able to tackle it.
Broadband gaps in rural America remain significant. A June 2011 update from the Federal Communications Commission reported that the broadband deployment and adoption gaps in rural areas "remain significant." For example:
You can view this 29-page report we have added to the ACDC collection.
Communicators helping preserve experiences of pioneers and institutional memory. Thanks to Gene Hettel of the International Rice Research Institute for alerting us to a significant oral history project on which he and his associates are working. He is editor and head of Communication and Publications Services at IRRI.
"I too am interested in oral history," Gene explains, referring to our recent report about Natalie Daily Federer's oral history project that involves agricultural communicators. During the past five years he and his associates have been conducting a continuing project to capture IRRI's institutional memory by video. They have recorded around 100 hours of interviews with more than 55 pioneers of IRRI, ranging across directors, researchers and their families, rice growers and others. The oral history project is hooked to the 50th anniversary of IRRI last year.
You can read, view and hear some of these valuable resources about the work and lives of rice pioneers here.
More agricultural communications journal articles available online. Here are eight articles now available online in full text from 2009 issues of the Journal of Applied Communications:
You can read these articles in Volume 93, Issues 1-4.
Communicator activities approaching.
Want to lower your cholesterol? Do some affectionate writing. We close this issue of ACDC News with surprising results reported in Human Communication Research. College student participants in experimental groups wrote about their affection for significant friends, relatives and/or romantic partners for 20 minutes on three separate occasions over a five-week period. Those in control groups wrote about innocuous topics. At the end of the five-week period those in the experimental group had experienced statistically significant reductions in total cholesterol.
Best regards and good searching.
Please pass along your reactions, suggestions and ideas. Feel free to invite our help as you search for information. And please suggest (or send) agricultural communications documents we might add to this unique collection. We welcome them in hard copy (sent to Ag Comm Documentation Center, 510 LIAC, 1101 S. Goodwin Avenue, Urbana, IL 61801) or in electronic format sent to email@example.com.