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March 24, 2006

Business News: Yahoo! Inks Deal With CBS To Carry '60 Minutes'

From Brandweek:

March 23, 2006

NEW YORK -- Just a few weeks after publicly backing off his pledge to bring original, cutting-edge video fare to the Web, Lloyd Braun, Yahoo!'s top media executive, has signed a deal to bring some of TV's most traditional content to the portal.

CBS and Yahoo! have inked a deal to bring video content from 60 Minutes, TV's longest running newsmagazine, to various Yahoo! properties starting this fall. A preview of the companies’ new relationship will debut on March 26 when Yahoo! will feature a 60 Minutes interview with Tiger Woods.

LINK to article

Posted by Becky at March 24, 2006 12:36 PM Posted to Technology